Calendar Strategies to Reclaim Time and Focus

If your calendar feels like a relentless to-do list instead of a tool that supports your success, you’re not alone. I work with entrepreneurs and executives who are juggling client calls, team check-ins, travel, and the 15 tabs open in their minds, all while trying to grow their businesses.

Here’s a truth I’ve seen repeatedly: It’s not just about scheduling time. It’s about protecting it. Your calendar should reflect your priorities, not distractions. That’s where things get messy. Here are a few questions to ask yourself:

  • Do you have space between meetings for transitions, or are you sprinting from call to call?
  • Is your “focus time” getting hijacked by other people’s urgency?
  • Have you designed your week around when you do your best thinking?

To go a bit further, here are three strategic steps I use to help my clients shift into a more effective rhythm:

1. Build Infrastructure Into Your Week. Rather than simply filling in meetings, create a structure before the requests come in. For example:

  • Visionary Time: Allocate 90 to 120 minutes weekly to think, plan, and prioritize.
  • Buffer Blocks: Schedule 10 to 15 (or more) minutes between calls to regroup, stretch, respond to messages, jot notes from the previous meeting, or prepare for the next meeting.
  • Personal Energy Zones: Are you most focused at 9 a.m.? Most drained at 4 p.m.? Align your work accordingly.

2. Use Templates for Recurring Weeks. If your calendar changes daily, you’re spending unnecessary energy rethinking your workflow. Create a “model week” that reflects your ideal structure, even if every week won’t match it perfectly. From there, you can quickly assess what to move or protect.

3. Identify and Eliminate Calendar Clutter. This is especially helpful if you work with a team who all want time with you. There is only one you, and you cannot be everything to everybody. Take time each week to scan your calendar for the meetings that could be:

  • Combined into one standing check-in: For example, if you have three separate meetings with your staff on the same subject, turn them into a single, regular 45-minute recurring meeting either weekly or bi-weekly.
  • Converted to an email
  • Delegated or declined altogether

I recognize that not every strategy works for everyone. Calendar management isn’t just logistics. It’s a leadership tool. Whether you’re leading a company or building your brand, the way you manage your time sets the tone for everything else.

If you’re thinking of overhauling your calendar but aren’t sure where to begin, start with a non-negotiable block in your week. Whether it is visionary time, a mid-week reset, or simply 30 minutes to sit in silence, protecting even one boundary can begin to shift your calendar into a strategic tool.

Photo of Daffodils in New York Spring 2025

After a long, cold New England Winter, the first daffodils of Spring always feel like a quiet sign of renewal. Something about their bright, determined blooms brings me joy every year.

Bill took this photo while we were on a walk earlier this Spring in New York. A small, beautiful moment in time.

What signs of Spring bring you joy where you live? Send me an email, I’d love to hear!